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Another Spring Picture

Spring Tulips
Our neighbor takes good care of his pets and plants. Here two tulips bloom in his yard.

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"(On the writing F&SF workshop) Wanted to crow and say thanks: the first story I wrote after taking your class was my very first sale. Coincidence? nah….thanks so much."

~K. Richardson

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Self Promotion and Career Building: What I Told the Clarion West 2013 Class

Picture of an American tree frog on a concrete wall.Yesterday I spent a pleasant chunk of time talking to the Clarion West 2013 students, along with Django Wexler. Django and I were the “mystery muses,” a Friday feature for the CW students where people come in to chat about a specific aspect of the writerly life. Django spoke well to the experience of having one’s first major book come out, since his book (which I have read and heartily recommend) The Thousand Names just came out. He let us all know (to mass disappointment) that it doesn’t lead to being booked on the Leno or Daily Show or lavish book tours, though he did get to go to ComicCon.

I decided to talk about self-promotion and career building, since that’s advice I didn’t get a lot of while at Clarion West myself. And I came up with nine maxims, but lost that index card so I have an incomplete list. Maybe the students can chime in to tell me what I’ve forgotten.

  1. Writing always comes first. Self-promotion can become a form of procrastination, particularly if you’re playing on Facebook or Twitter while pretending it’s all in the name of self-promotion. Having the biggest Twitter following in the world won’t help you unless you’ve actually got something to promote.
  2. Be discoverable. One of the questions that always comes up in my Building an Online Presence for Writers class is whether it’s mandatory for a writer to have a social media presence and blog and all that. The answer is no, (though it’s helpful in these days, when the burden of promotion falls increasingly on the writer him or herself.) But you do need a way for someone to find you if they liked a story and want to contact you. That may be a simple static webpage where you maintain a list of your publications. It may be a full blown blog. Or it might be a social media presence (although I think this approach is not the best, because people may not be on Twitter or Tumblr or Facebook or whatever network you’ve chosen).
  3. Don’t oversell. We’ve all unfriended or stopped following people because of the unrelenting way they push their books. Out of five Tweets (or blog posts, or FB posts, or whatever), only one should be about selling stuff. The others can be kitten pictures, advice, funny sayings, whatever (one easy way to fill this quota is to promote other people), but make it something that people are interested in.
  4. Don’t be a jackass. It’s a small world and word gets around when you behave badly. Search on “authors behaving badly” if you want some examples. Professionality is important, although sometimes it’s easy to lose sight of in our charming, silly, opinionated genre. Don’t make arguing on the Internet another form of procrastination.
  5. Jealousy is okay. We all experience it. Use it as motivation for writing. Don’t put it on the Internet. Find one person you can trust and use them as your sounding board when you absolutely have to say those snarky things about an award or kudos bestowed unjustly.
  6. Say thanks. When someone does something kind like getting you invited to an anthology, blurbing your book, whatever, don’t assume it’s your due because you’re a genius. We all think we’re geniuses. SF is full of people paying it forward, but they’re more likely to do so for gracious people.
  7. Be kind to yourself. Writers are so good at beating ourselves up, at feeling guilty for not doing X or achieving Y. Don’t do that. Set goals but rather than punishing yourself for not meeting them, reward yourself when you do hit that word count. You are the person with the most to gain from being kind to you, so do at least one nice thing for yourself each day, whether it’s taking time for some activity you enjoy or giving yourself some small present.
  8. Don’t be a jackass. It’s a point worth repeating.

Some other things that got mentioned:

  • Find someone who is where you want to be a few years down the line and look to see what they’re doing, using their example to guide your actions.
  • Early on, you don’t need to go to conventions unless they’re something you enjoy for their own sake. If you do go, participate. If you can’t be on panels, try volunteering, which is a great way to meet people and network.
  • Writing process differs from person to person. Try different strategies and when you find something that works for you, do it, do it, do it.
  • For most of us, it’s easier to write if you get at least a few words in each day.
  • It is often skill in rewriting that differentiates the professional-level writer from the almost-but-not-quite-there.

And here’s something I didn’t mention, but which has come up a lot recently, as to what to blog about, both in terms of finding something interesting and not spending too much time on it: excerpts of what you’re working on both fulfills those terms and encourages you to get some words out.

Enjoy this advice for writers and want more content like it? Check out the classes Cat gives via the Rambo Academy for Wayward Writers, which offers both on-demand and live online writing classes for fantasy and science fiction writers from Cat and other authors, including Ann Leckie, Seanan McGuire, Fran Wilde and other talents! All classes include three free slots.

Prefer to opt for weekly interaction, advice, opportunities to ask questions, and access to the Chez Rambo Discord community and critique group? Check out Cat’s Patreon. Or sample her writing here.

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WIP: Teaser from "Ms. Liberty Splits Up the Superb Squadron"

Cover of ebook Ms. Liiberty Gets a Haircut
The WIP is a prequel to “Ms. Liberty Gets a Haircut.”
The meeting room had been storage area originally. Like everything else in the laboratory converted into headquarters, it was cramped, incredibly cramped, and more soon because of the outsized table someone had jammed into the middle. Chairs were crammed in around, an assortment of styles and shapes, as though everyone had elected to bring their own seating arrangement. In a corner was a small triangular table, holding a battered coffee pot and a perpetually empty plate.

They were the first to arrive, and Ms. Liberty took the opportunity to select, not the sturdiest chair (a hefty wooden bench) in the room, which the Unicorn would probably need, but the second sturdiest. Her augmented flesh was denser than that of most of the other team members, and she thought that breaking a chair would be a bad way to start off her first week with the team. The chair she picked was made of metal and was unyielding underneath her ans she sat down. She tried to relax into it, tried to assume the pose that would convey her attitude when others entered the room: not too eager but certainly on the alert.

Meanwhile, X wandered the corners of the room, extruded a long thin tentacle, which thoroughly explored the inner workings of the coffeepot, fingered the edges of the map of the world thumbtacked to the wall next to the nonfunctioning video screen. Over Antarctica, someone had scrawled in barely legible green pen, “Kilroy was here.” Air blew in through the vents, the only real source of sound in the room other than their breathing and the sounds of their movement.

The clock on the wall, which hung a little askew as though buffeted somehow in the past, clicked, and the hand clicked over to a minute before the hour. The door swung open and Dr. Raffy emerged, arms full of navy-blue folders stamped with the Squadron’s logo. He nodded at both of them and began to put a folder at each seat. X turned into a porcupine and waddled over to take the seat next to Ms. Liberty, a plain pine kitchen chair, its seat well-worn with use.

The Gladhander was the next to appear. “Ladies, gentleman”¦” He smirked as he slid into his chair, a leather Aeron that gave silently underneath him. The door opened again to show the Silver Juggler and Ballboy, both looking ill at ease and unhappy.

At the hour, Dr. Raffy began to speak, despite the lack of the Unicorn.

“If you’ll open the folders in front of you and turn to the first page, which is printed on cornflower blue paper, you’ll see our agenda.”

They all dutifully did so. The writer side of Ms. Liberty noted several spots where passive voice could be eliminated, a sentence whose parallel structure was insufficiently clear, and an out of place comma.

Dr. Raffy continued. “I’d like to welcome our new members officially, Ms. Liberty and X. While the circumstances that have opened new positions on our team have been sad, we are glad to have their new insights and experiences.” He smiled at Ms. Liberty and she smiled back, feeling genuinely welcome for the first time.

“Here, here,” the Silver Juggler said and led the room in a round of polite applause. X blushed purple appreciation.

“I know that you all read their backgrounds while undergoing the application process,” Dr. Raffy said, “so I won’t bother with recapping who they are. Their presence, unfortunately, brings us to agenda item number two: the smallness of our quarters.”

“I’ve said it before and I’ll say it again, I don’t mind the smallness of the rooms. Reminds me of when I was first enlisted serving on the submarine Helvetica,” the Silver Juggler said. Beside him Ballboy nodded enthusiastically.

“It’s no skin off my back,” Dr. Raffy pointed out. “I have my own quarters and there suitable for my needs. Should we postpone the item for further discussion in the next meeting?” He spoke quickly, as though rushing them through the item and Ms Liberty wondered what the hurry was.

The clock ticked to the ten after mark. The door opened and the Unicorn sidled in. “You better not be done talking about the living quarters, Raff,” he said without preamble. “I got something to say about all that shit.”

Dr. Raffy sighed. “Your arrival is timely,” he said wryly. “We were just discussing that very item.”

Enjoy this sample of Cat’s writing and want more of it on a weekly basis, along with insights into process, recipes, photos of Taco Cat, chances to ask Cat (or Taco) questions, discounts on and news of new classes, and more? Support her on Patreon..

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