Another Spring Picture

I’m trying a one day workshop called Sudden Fiction. Here’s the description:

Flash fiction, short-short stories under 1000 words, present stories in microcosm, slices of life that illuminate and change us. In this writing class, students will use writing prompts and word games to create 3-4 pieces of flash fiction, as well as learning what magazines specialize in flash fiction and how to submit their efforts to them.

I’ll be drawing on the experience of a workshop I taught for Johns Hopkins Continuing Studies a while back. That class ran six sessions, if I’m remembering correctly, and we had an amazing time.

I’ll also be teaching the Blogging and Social Networking 101 class. It runs two classes, the first of which is used to talk about setting up a blog, establishing your online presence, personal branding and the second of which is devoted to social networks, Google Analytics, and other Internet tools.

I blogged a couple of days ago with five ways to increase your blog readership. Here’s an additional five that I hope are helpful for those who like to look at their numbers every once in a while. But remember — writing always comes first!

1. Be a pro. Proofread and remove errors. If someone points one out to you, fix it and thank them for the feedback. Make your posts look professional, not hastily assembled or sloppy. The appearance of the post can’t help but make an impression. Take the time to preview the post and make sure all links lead to the right place.
2. Monitor results. You won’t know what works unless you’re looking at the data, even if it’s at the topmost level of “how many comments?” (This is a bad metric because so often the answer is “none.”)

Your profile matters. Fill out your profile on social networks and make sure it includes your website’s URL. This adds to its search engine ranking, making it appear higher in search engine results.

3. Pay attention to the Zeitgeist. Pulling your blog topics from Google or Twitter trends can be a good idea — as long as you have something useful to say. Don’t hashtag for the hell of it.
4. Content trumps cash. Producing good, interesting, useful content will outperform any amount of money thrown at advertising. I find that some social networks send me coupons to use on advertising every once in a while and I do use those — but once they’re used up, I stop the campaign.
5. Promote other people. This gives you good content if the recommendations are wholehearted and worthwhile.