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Links from the Blogging 101 Class - SEO Resources

SEO is HUGE, and while one could do a class on that alone, I’m pretty sure I’m not qualified to teach it, having only explored the iceberg’s tip. If anyone’s got a text or resource on it that they’d recommend, please drop it in the notes.

Mentioned in class:
Keyword resource: www.trackur.com
Free tools for SEO analysis on your website: woorank.com, websitegrader.com
Way to see how search engines see your site:
http://www.youtube.com/user/GoogleWebmasterHelp#p/c/B52807846359D2EA
Beginners Guide to SEO: http://www.seomoz.org/beginners-guide-to-seo
SEO Basics: http://knol.google.com/k/seo-basics#
Search engine ranking factors: http://www.seomoz.org/article/search-ranking-factors
Keyword investigation: http://adwords.google.com and http://knol.google.com/k/seo-basics

Useful information:
Building a Monthly SEO Action Plan: http://www.seomoz.org/blog/building-a-monthly-seo-action-plan-whiteboard-friday
Conversion Tweaks: http://www.copyblogger.com/test-and-tweak/
Dirty Little Secrets of Search Engine Optimization: http://www.nytimes.com/2011/02/13/business/13search.html?_r=1
Get Ahead with a Grasp of Semantic Web: http://www.mediabistro.com/articles/cache/a10755.asp
Google’s Cat and Mouse SEO Game: http://www.seobook.com/googles-cat-mouse-seo-game
How Google Makes Its Billions: the 20 Most Expensive AdWords Keyword Categories: http://searchenginewatch.com/article/2095210/How-Google-Makes-Its-Billions-The-20-Most-Expensive-AdWords-Keyword-Categories
How Will Google+ Affect SEO?: http://www.readwriteweb.com/biz/2011/07/google-plus-impact-on-seo.php
Intelligent Site Structure For SEO: http://yoast.com/site-structure-seo/
Keyword Discovery Tips:http://www.suite101.com/content/keyword-discovery-tips-a126098http://www.suite101.com/content/keyword-discovery-tips-a126098
SEO Copywriting: The Five Essentials to Focus On: http://www.copyblogger.com/on-page-seo/
SEO Higher Learning: http://www.huomah.com/Search-Engines/Algorithm-Matters/SEO-Higher-learning.html
Shoestring Budget SEO Tips For Small Businesses: http://www.seobook.com/shoestring-seo
Sitemaps XML format: http://www.sitemaps.org/protocol.php
Tutorial: Web Information Retrieval: http://www.tcnj.edu/~mmmartin/CMSC485/Papers/Google/icde.pdf
Website Optimization: The Art of Making Websites Awesome: http://www.sofionik.com/blog/search-engine-optimization/website-optimization-the-art-of-making-websites-awesome
What Social Signals Do Google and Bing Really Count?: http://searchengineland.com/what-social-signals-do-google-bing-really-count-55389
Will Google+ Affect SEO?: http://www.readwriteweb.com/biz/2011/07/google-plus-impact-on-seo.php
5 Easy Ways to Boost SEO: http://socialmediatoday.com/len-ostroff/268803/five-easy-ways-boost-seo
5 Free Tools for Keyword Research: http://www.searchenginejournal.com/5-free-tools-for-competitor-keyword-research/28015/

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"(On the writing F&SF workshop) Wanted to crow and say thanks: the first story I wrote after taking your class was my very first sale. Coincidence? nah….thanks so much."

~K. Richardson

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WIP: The Ghost Installers

photo of an electric ghostHere’s a bit from the story I’m trying to finish up today, a young adult piece tentatively entitled “The Ghost Installers.” It actually came out of a dream that I had – a good reason to be keeping a dream journal.

We talked about that recently in a class – the need to listen to your unconscious mind, to pay attention to dreams and serendipitous slips of the tongue. To nourish it with a variety of arts and make sure its senses are satisfied. To give it space in which to express itself. Sometimes when I’m drawing, that’s when a story that’s mentally knotted begins to untwist itself and show me what my mind is trying to do with it.

The dream was just a moment, an image/situation that I won’t describe for fear of spoilers. Talking to Wayne about it the next morning, I found a story idea emerging, which we batted back and forth, applying the classic try/fail, try/fail, try/succeed algorithm, until it was fleshed out to the point that I jotted down a 250 word outline. Now I’m working through that from scene one till the end, but I think if I get stuck along the way, I might try moving to the ending and writing it, advice from this excellent post about writing process by Kameron Hurley that I wanted to point to.

Here’s a bit from the beginning. Penny and her dad have just moved into their new house, so new that pieces of it are still being worked on. It’s two in the morning, and she’s just snuck in after hanging out with her friends in a nearby park.

She had a penlight in her pocket, although the battery was almost out from using it in the park. She crept towards the attic stairs. The solidity of the little light wrapped in her fingers reassured her, although it could hardly be used as a weapon.

Maybe some animal that wandered in? A raccoon or something. Maybe a cat?

She held her breath, as she crept up the stairs. Was that”¦voices?

“Goddammit, Mysa, hand me the calipers, this one’s a bitch,” someone said.

“Keep your voice down, Brian! There’s a family sleeping downstairs.”

“Who futzed up the schedule? These are supposed to go in before anyone arrives.”

“That’s why this one’s high-priority. They moved in three days ago.”

A mutter of Irritation. “Everything’s high priority.”

Penny swallowed down the lump of fear in her throat. Who are these people and what are they doing here? They sounded like the sort of people who’d been working on the house all along, but why were they installing something at two in the morning? She hesitated, then progressed upward a few more steps. A few more and she’d be able to see what they were doing. Speculations raced through her head, but she couldn’t figure out anything that would fit. This was all too weird.

But the pair, once she could glimpse them, seemed ordinary enough. They wore black coveralls and matching black stocking caps. The taller one was fiddling with something attached to the highest point of the roof. And then she noticed what wasn’t ordinary at all. His feet hung in the air. Unsupported, dangling just enough to show that he wasn’t standing on something that she couldn’t see.

Enjoy this sample of Cat’s writing and want more of it on a weekly basis, along with insights into process, recipes, photos of Taco Cat, chances to ask Cat (or Taco) questions, discounts on and news of new classes, and more? Support her on Patreon..

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10 Reasons I'm So Happy With The Way Near + Far Turned Out

Pink flamingo lights
Part of the party decor for the Pink + Blue party at WorldCon. Flamingos are always appropriate.
I’m prepping for next week and the official release of the book. I’ll be doing some blog posts about the interior art over the next few days as well as trying to tie up a lot of loose ends. (And I’m prepping for the next round of classes – plenty of time to sign up still if you’re interested.) And at the end of the month, I’m off to Baltimore for a few days for the Baltimore Book Festival, yay!

The party at WorldCon was so! great! And it helps to have such a nifty book to show off. So I wanted to enthuse a bit more about it and why I’m so happy with it.

  1. It’s the old Ace double format. I used to love those whenever I found them in the used bookstores.
  2. Vicki Saunders did an amazing job with the book design, including using elements from the interior art to create printer’s ornaments to denote section breaks. In a move I consider above and beyond, they differ between the two books.
  3. I have been admiring Mark Tripp’s art for over a decade now. He’s a good friend and I can’t begin to say how much it means to me to use his art, so we’ve got a collaboration other than the game we’ve both worked on for a bajillion years, Armageddon MUD.
  4. I found out I had more than enough SF for a collection. In fact, we had to cut some of it. A surprising amount.
  5. A favorite editor from Microsoft, Jo Molnar, agreed to do the copy-editing. I’d worked with Jo before and knew he was meticulous and careful, and that he’d bravely face the demands of a spec fic collection, including questions like how one formats telepathic communications.
  6. I got plenty of input in how the book looked, the order, the editing and so forth. It’s more than just a collection of my work, it’s an expression of my philosophy regarding books.
  7. Publisher and friend Tod McCoy has become one of my favorite people to work with. He solved problem after problem, came up with clever ideas, and was always enthusiastic, knowledgeable and supportive. And fun as hell.
  8. The awesome blurbs, including a somehow very Norman-ish note from Norman Spinrad and an unconventional list for an unconventional book by Karen Joy Fowler.
  9. Getting to throw a book launch party at WorldCon, the biggest of the SF conventions.
  10. It’s appearing in time for World Fantasy Convention, and I know Tod will make sure there’s copies there so I may actually sign more than a couple books at the con.

You can find the book for preordering at Hydra House.

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