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Links from the Blogging 101 Class - Google Analytics Resources

There’s a number of tools for evaluating how a blog’s doing traffic-wise, but I’m not sure why anyone doesn’t just use Google Analytics, which will tell you how many visitors, where they’re coming from, what pages they’re looking at, and much more. Much like SEO, this is something that could take up its own workshop, and we didn’t get much to explore it in class. Hopefully these links will prove an alternate entrance.

GOOGLE ANALYTICS RESOURCES:
Google Analytics Lessons: http://www.google.com/support/conversionuniversity/bin/request.py?hl=en&contact_type=indexSplash&rd=1
Google Analytics Web Channel: http://www.youtube.com/googleanalytics
Tutorial on Determining Social Media ROI: http://searchenginewatch.com/article/2075044/Google-Analytics-Tutorial-Determining-Social-Media-ROI
Google Analytics & Why You Probably Don’t Need the Rest: http://www.hongkiat.com/blog/google-analytics-why-you-probably-dont-need-the-rest/
Maximizing Visitor Retention with Google Analytics: http://webtoastie.co.uk/maximising-visitor-retention-with-google-analytics/
Web Analytics Demystified: http://www.kaushik.net/avinash/web-analytics-demystified/

One Response

  1. One of the things I caution students in the (my) blog class, tho, is that the numbers provided by analytics look a lot more precise than they probably are. Numbers like page views and unique users and such are notoriously fuzzy and should not be taken at face value. About the best you can get from them are relative trends — i.e., one blog post is definitely more popular than another by some squinty sort of margin.

    Note also that Google Analytics et al. are not specifically designed for blogs, they’re designed for commercial websites. As such, stats like bounce rate are not meaningful in the same way.

    Still, it’s definitely worthwhile to use analytics; you learn surprising things about your blog that way.

    PS People are aware, right, that adding analytics to a site has an impact on overall performance — ? Not a big one, but it’s additive, and each little external call that you add to a blog site — analytics, feed burner alert, etc. — is one more little blip.

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The Lonesome Trail

Here the poets go again, riding down the trail of words into that long and lonesome valley, carrying ballpoint pens and notebooks in order to describe the shadows that lie across their lives. Lingering ashes are evidence of those who went before, who scared the lizards lurking on warm sandstone, whose mounts’ hoofbeats have already echoed along the rocks.

There they go. Their horses are nervous, and out of shape. The Muses packed the riders’ saddlebags, and the poets won’t know the contents until they need them, until they reach for a memory or trophe, find it nestling comfortably in their palm, and look at it to say oh yes, that’s it, that’s what I meant to say.

It’s late morning when they leave the safety of the bunkhouse and nod decisively to Old Cookie, stirring his cauldron of coffee black as a heart of obsidian, cackling as they saddle up.

“You’ll be sorry!” he shouts after them. “Stay here! I’ll put up curtains in the bunkhouse and subscribe to National Geographic! No need to go ! There’s only sand and the taste of lime out there! The sun will drive you crazy as badgers!”

It’s true — the sun is hot. But in the saddlebags are memories of rain storms, winters, driving down roads slick with ice and the reflection of Christmas tree lights, down roads laden with pine shadows and the blood of unwary animals. Similes redolent of cinnamon and sweet amber, puns as prickly as hedgehogs, intricate words with Indo-European roots to be set, chiming, into sestinas.

Will they make camp this evening or press on into the darkness? The valley is always dark, always full of falling rocks and moaning winds. The horses shy at every sand dune, until at last the poets dismount and walk forward, carrying their saddles across their shoulders. It is their hope that, if they go far enough, they’ll find the place where fallen stars lie glimmering along the rocks, where the coyote’s call drips honey, where sand builds itself into castles, where light re-enters the valley and casts all their shadowed fears into bas-relief. There they’ll make their camp, pitch the tents made of long canvas stretches and ropes of human hair. There they’ll boil their coffee, sweeten it with handfuls of cactus needles, and sip with cautious lips.

The horses, freed, will run far away along mountain tops and reclaim their voices. Their hoof prints will glow red and gold along the chill rocks. The wind will braid their manes with clouds.

(Originally appeared in Sybil’s Garage)

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Exploring Near + Far's Interior Art: Row 1 (Giveaway Day One)
Art by Mark W. Tripp for Cat Rambo's Near + Far interior
Row 1

This week sees the book getting officially launched on Wednesday. This week I’ll be doing a series of five posts about the interior art. Comment on a post to be entered to win one of three pieces of Near + Far jewelry; comment on all five posts and you’ll be entered five times.

So left to right above are five of the interior illustrations from the book. One of the things Mom said to me last night was how much she was enjoying the afternotes, so I’m trying not to repeat those too much, but to add a touch more to them.

Leftmost is a star like pattern, which accompanies far future story “Timesnip,” in which 18th century Victoria Woodhull copes with life in the future as a traveling saleswoman dealing in time travel. It’s actually a version of one of the other illustrations, arranged in a star cluster, which mark didn’t point out to me till later. That seems very fitting, given the circularity of the story.

The second pattern is one that accompanies the story “Amid the Words of War.” Its cramped interior echoed the desperation on Six’s part that I wanted to convey over the course of the story. The story is about war and conflict and the distrust they force on each other. The pieces in the book are black and white and here Mark’s chosen to create a white “eye” for a number of the illustrations which (to me) just adds to the coolness and makes each one become a creature presenting itself sideways to the camera.

The third design accompanies the story “Kallakak’s Cousins”. Again, there’s that eye looking out, and sometimes it’s a creature and sometimes a face, sometimes a helmet built of butterflies and submarines.

The fourth accompanies a flash piece, “Futures.” It resembles a submarine, or perhaps a rocket ship, although once more there’s an eye, set dead center in this case.

The fifth is used with the slipstream afterlife story, “Bus Ride to Mars.” It’s one of Mark’s older pieces, a sideways slash of a piece that appears differently in here than in the book itself.

Near + Far jewelry
Near + Far jewelry, based on interior art by Mark W. Tripp.

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