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Links from the Blogging 101 Class - Google Analytics Resources

There’s a number of tools for evaluating how a blog’s doing traffic-wise, but I’m not sure why anyone doesn’t just use Google Analytics, which will tell you how many visitors, where they’re coming from, what pages they’re looking at, and much more. Much like SEO, this is something that could take up its own workshop, and we didn’t get much to explore it in class. Hopefully these links will prove an alternate entrance.

GOOGLE ANALYTICS RESOURCES:
Google Analytics Lessons: http://www.google.com/support/conversionuniversity/bin/request.py?hl=en&contact_type=indexSplash&rd=1
Google Analytics Web Channel: http://www.youtube.com/googleanalytics
Tutorial on Determining Social Media ROI: http://searchenginewatch.com/article/2075044/Google-Analytics-Tutorial-Determining-Social-Media-ROI
Google Analytics & Why You Probably Don’t Need the Rest: http://www.hongkiat.com/blog/google-analytics-why-you-probably-dont-need-the-rest/
Maximizing Visitor Retention with Google Analytics: http://webtoastie.co.uk/maximising-visitor-retention-with-google-analytics/
Web Analytics Demystified: http://www.kaushik.net/avinash/web-analytics-demystified/

One Response

  1. One of the things I caution students in the (my) blog class, tho, is that the numbers provided by analytics look a lot more precise than they probably are. Numbers like page views and unique users and such are notoriously fuzzy and should not be taken at face value. About the best you can get from them are relative trends — i.e., one blog post is definitely more popular than another by some squinty sort of margin.

    Note also that Google Analytics et al. are not specifically designed for blogs, they’re designed for commercial websites. As such, stats like bounce rate are not meaningful in the same way.

    Still, it’s definitely worthwhile to use analytics; you learn surprising things about your blog that way.

    PS People are aware, right, that adding analytics to a site has an impact on overall performance — ? Not a big one, but it’s additive, and each little external call that you add to a blog site — analytics, feed burner alert, etc. — is one more little blip.

    Reply

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"(On the writing F&SF workshop) Wanted to crow and say thanks: the first story I wrote after taking your class was my very first sale. Coincidence? nah….thanks so much."

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Class Notes From Writing Fantasy and Science Fiction

View of a Japanese Garden
Images speak differently than words. They speak in color and shapes, smells and movements that our writing can only hope to approximate.
We’re coming up on the end of the Writing Fantasy & Science Fiction class I teach at Bellevue College. Tonight’s the next to last session. In earlier sessions we’ve talked about the writing process, story parts and mechanics, delivering information, characters, description, and worldbuilding. A number of past blog posts have come out of those classes: 5 Things to Do in Your First 3 Paragraphs, Active Verbs, Foreshadowing and Establishing Conflict, Plotting and Re-plotting Stories, Three Strategies for Snaring the Senses, Three Things that End a Story Well, Using Random Tools Like Stumbleupon For Rewriting, and Why Titles Matter.

Here’s what we’re covering in this session and the next:

Tonight (Rewriting, Revising, and Polishing)

  • The difference between rewriting, revising, and polishing
  • Rewriting – ways to do it
  • Revising – things to look for
  • Polishing
  • Working at the sentence level
  • Placement of sentences
  • Breaking up paragraphs
  • Titles
  • Quoting song lyrics
  • Collaboration

Next Week (Publishing & Career Stuff)

  • Markets: researching them, submitting to them, querying them, foreign markets, reprints, audio.
  • Submissions: how to, tracking them, etiquette, types (flash to novel)
  • Agents: researching and querying them
  • Conventions: why go, what to do to make the most of them, top cons
  • Workshops: why do (or not), how to make the most of them, top ones
  • Blogging & websites: why, BRIEF discussion of mechanics
  • Publications to follow
  • Networking
  • SFWA and other professional organizations
  • Writing groups
  • Resources
  • Keeping yourself motivated

So here’s my question. I’ll be glancing back at this list when thinking about future blog posts and drawing from it as well as from what I’m experiencing in my own writing. What would -you- like to see?

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Documents of Tabat: Flowers of Tabat
abstract image
What are the documents of Tabat? In an early version of the book, I had a number of interstitial pieces, each a document produced by the city: playbills, advertisements, guide book entries. They had to be cut but I kept them for web-use. I hope you enjoy this installment, but you’ll have to read Beasts of Tabat to get the full significance. -Cat

An Instructive Listing of the Flowers of Tabat, being Pamphlet #3 of the fifth series of “A Visitor’s Guide to Tabat,” Spinner Press, author unknown.

Winter roses were originally created by Elora Two Sails as an ornament for the winter months. Their magical nature makes them expensive, but capable of blooming during the coldest weather.

Irises, particularly the blue and gold variety that grows so thickly along the canals, is Tabat’s signatory flower, its colors matching those of Tabat’s flag.

Tulips, brought with the original settlers of Tabat from their homeland, have been developed into a wide variety of colors and shapes. Forced tulips in little pots are a traditional good-luck gift exchanged during the first few weeks of spring.

Marsh blooms include the rare Siren flower, believed to be a variant of Mandrakes, which are prized despite the dangers of their collection.

Beloved first sign of spring, primaflora are tiny blue flowers which grow low to the ground and invariably bloom on the first day of Spring.

***
Love the world of Tabat and want to spend longer in it? Check out Hearts of Tabat, the latest Tabat novel! Or get sneak peeks, behind the scenes looks, snippets of work in progres, and more via Cat’s Patreon.

#sfwapro

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