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How Writers Can Use Pinterest

Pinterest Logo
Pinterest can prove strangely addictive. Can you make that addiction part of your social network branding efforts?
I’m prepping for this weekend’s class on Blogging and Social Networks and, as always, there’s lots of new stuff that I need to fold into my existing notes. Pinterest is a big one — it’s become a big deal since last time I taught the class and so I need to talk about it.

So what is Pinterest?
Pinterest describes itself as a virtual pinboard. You can think of it as a way to save links and organize them by image or you can think of it as a way to save and organize images. I like it because people often put together collections that are beautiful, disturbing, evocative, or worth reading.

What makes Pinterest interesting?
It’s interesting partially because it’s a new way of sorting information. Some of us think in images rather than text, and this may be more accessible for them.

It’s also interesting because it’s become identified as a woman-centric social network – or at least that’s something the media has focused on, to the point where a male friend stated definitively and somewhat defiantly, “I don’t know a single man who uses Pinterest, but every woman I know does.” (Reported figures seem to actually put women at 60-82% of the users). Women adopt new social media more readily than men, which may account for some of it, but the odd tone that some of the reporting takes on makes it a phenomenon worth taking a look at.

And it’s interesting because it’s growing FAST to the point where it’s the number 3 social network.

How can writers use Pinterest?
Well, an obvious one is a board that features their book covers. For example, Stephen Hunt’s Books Worth Reading (by me) displays 24 covers, including foreign language editions. It’s a nifty way of showing one’s output.

You might choose to create a gallery of fan art as both a way of gracefully acknowledging fans while driving recognition of the stories they illustrate.

Pinning research is an obvious thing. M.K. Hobson’s pinned reference images for her book, The Warlock’s Curse, and there’s plenty of interesting stuff to look at there.

Using it isn’t difficult, not is incorporating it into your website. There are plenty of WordPress plug-ins for Pinterest already; I use one to provide additional visual interest to my website.

Why might you want to avoid Pinterest?
Plenty of questions have arisen about Pinterest and copyright, although the company has been responsive to concerns and revised its terms of service as a result. While some avoid Pinterest for these reasons, some advocate embracing it, as Trey Ratcliff does in his essay, Why Photographers Should Stop Complaining about Copyright and Embrace Pinterest, pointing out that it drives website traffic.

Enjoy this essay on how writers can use Pinterest and want more content like it? Check out the classes Cat gives via the Rambo Academy for Wayward Writers, which offers both on-demand and live online writing classes for fantasy and science fiction writers from Cat and other authors, including Ann Leckie, Seanan McGuire, Fran Wilde and other talents! All classes include three free slots.

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4 Responses

  1. Great post, Cat! Personally, I’m amazed at how rapidly and thoroughly I’ve integrated Pinterest into my writing process. While I have always been in the habit of saving folders of inspiring or useful images, I never really had a good way to page through them. Pinterest’s lovely visual layout organizes everything so beautifully, which is a great help for when I’m feeling stuck and need some fresh visual inspiration. What I love most, though is how Pinterest provides me a whole new way to deepen my readers’ relationships with my books, because it allows them to see (and comment on, if they like) the images that inspire particular scenes or character descriptions.

    I love Pinterest. Thanks for doing this post about it.

  2. I started using Pinterest with the express intent of cataloging interesting images and ideas that I found, both for my WIP and for future projects. It kind of got away from me after that, and has evolved to embrace more social networking aspects. Still, I’ve got those two boards which I add to, and can pull from. Like MK, I’ve collected things through the years, but never had a good way to organize them. Pinterest is really good for that, and so dead easy to use.

    Once I *have* book covers, I’m sure I’ll pin the bejeezus out of them.

  3. OK, you convinced me to look into it. It’s funny how some social media I took to immediately (Twitter) while others I never got beyond that first week of looking around (Tumblr).

    See you at Wiscon?

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Falling

When I first began to fall through the floor, I wasn’t sure what was happening. The kitchen seemed oddly distorted. The stripes of the wallpaper slanted a little to the left; the orange light of sunset lay over them like a flare of panic. My parents noticed nothing.

My mother was eating a fish sandwich, the McDonald’s wrapper neatly folded in front of her as she dabbed on mayonnaise. My father scraped the pickles and onions off his hamburger with his forefinger, which was streaked with the thick red of ketchup. Only my brother saw and looked at me as the chair’s back legs pierced the linoleum beneath my swinging feet and I tilted back with agonizing slowness.

I didn’t want to say anything at first. We usually didn’t talk much at the dinner table. Most of the time we didn’t eat at the table at all. My father brought home paper bags of food and set them on the counter so we could each take our share and vanish. Sometimes I sat on the grille of the heating vent. Warm air blew around my body. My brother crouched near me, both of us reading.

My father would take a glass of wine and his food and sit in front of the television. We could hear him twisting the dial back and forth to avoid the commercials. My mother sat in the living room near us, reading one of the romances which she devoured like french fries. We read science fiction and fantasy.

“Catherine’s falling,” my brother said.

My mother looked up. The chair angled more abruptly and I was on the floor. The chair was sprawled in front of me. Its back legs had nearly disappeared. I could see the ragged edges of the holes, like mouths forced open by stiff wooden rods.

My mother picked me up. I was crying now. My father pushed his chair back and looked at the floor. He continued to chew.

“That linoleum’s rotten,” he said. “I’ll have to fix it some time this weekend.”

Perhaps that makes him sound like a handyman, a fixer, someone who put things together. He wasn’t. Our house was broken hinges, stuck doors, worn carpets. Rather than take out a broken basement window, he piled dirt on the outside. To insulate it, he said. It made the basement a little darker, but that added to the mystery.

I liked to play there. Behind the furnace, there was a little space like a room. It smelled of house dust, dry air, and whiskey. I found a marble in a corner, amber colored glass. It was scratched in places where it had rolled across the cement floor. It would have been beautiful when it was new. When you held it up to your eye and looked through, everything was different, everything curved and bled together.

I took a half burned white candle from our dining room table down there. It was this which led to the basement being declared off-limits. My mother found the candle and thought I had been lighting it.

I liked having the candle there, in case there was a disaster, a tornado, an explosion, a nuclear bomb. Sometimes it was frightening in the basement. There were holes in the walls that led out in little tunnels and you couldn’t be sure something wasn’t watching you when your back was turned. I stuck the candle in a bottle. There were a lot of bottles down there, piled behind the furnace.

I could see the holes in the ceiling, between two smoke black beams, where the chair legs had gone through. The light from the kitchen came into the basement.

A month went by before the holes were repaired. We avoided the dent in the floor with its two accusing circles. Sometimes I imagined I felt the floor soften beneath my feet elsewhere in the kitchen and quickly stepped sideways. My brother and I watched each other when we were in the same room, as though afraid one might disappear and leave the other here alone.

Finally my father called a man in a blue hat, who came and tapped mysteriously in the basement. My brother and I sat up above, crosslegged on the floor, and watched the linoleum smooth itself out as he replaced the boards. The holes remained.

In the other room, my father watched a golf tournament. We could hear his breathing and sharp grunts whenever a putt rolled smoothly across the grass, heading into the hole like a ball with a purpose. When the man came up, my father offered him a beer and had my mother write out a check.

We went out to Happytime Pizza that night. The restaurant was clean; there were no holes in the floor. The windows were diamonds of colored glass, lead running like angry veins between them. The sunlight came through them and painted my father’s face with red and dark blue.

I reached my hand into a patch of green lying on the table’s surface and then took it out. No one was watching me. My mother and father held the menu between them. There was a wet ring on the wood of the table from my father’s beer glass. I put my hand into the color again and moved it back and forth, letting the light paint my hand as though smoothing it with color.

My brother kicked me gently under the table and moved his hand into the green too. We held our hands on either side of it, letting the very edge of the color bleed onto our hands, not daring to move in.

(originally appeared in The Cream City Review, selected by guest editor Frances Sherwood)

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You Should Read This: Poetry As Insurgent Art by Lawrence Ferlinghetti

Abstract image resembling a shadow over dots
You must decide if bird cries are cries of ecstasy or cries of despair, by which you will know if you are a tragic or a lyric poet. -Lawrence Ferlinghetti
One of the distinctions that I sometimes hear people making is “regular” Sf and “literary” SF, usually with some baggage about the literary SF being art. I say, if you’re making something you don’t really interact with for food, shelter, or clothing (and even then, in some cases), you are probably making art.

Word-wrangling is art, no matter whether it is used for the lowest purposes or the most exalted, and the artist who relaxes and enjoys it learns to use artful techniques for the entertainment or edification of her/his readers. And they may, in that process, create something lasting.

At the same time, a dose of art in whatever form — visual, music, verbal — can shake things loose in our heads to the point where better and more interesting words fall out. This is why you should read books like Poetry as Insurgent Art.

Here’s Ferlinghetti himself on the notion of rejecting poetry, aka all that artsy stuff.

Don’t let them tell you poetry is bullshit.

Don’t let them tell you poetry is for the birds.

Have a good laugh at those who tell you poets are misfits or potential terrorists and a danger to the state.

Don’t let them tell you poetry is a neurosis that some people never outgrow.

Laugh at those who tell you poetry is all written by the Holy Ghost and you’re just a ghost-writer.

Don’t ever believe poetry is irrelevant in dark times.

If you’ve ever been inside Ciy Lights Bookstore in San Francisco, you’ve walked the same floorboards as Ferlinghetti, who co-founded the store with Peter Martin in 1953. He and Shig Murao, the manager, were arrested in 1956 on obscenity charges for selling copies of Allan Ginsberg’s Howl.

Why should you read this? I tell you what. I’ll let Ferlinghetti speak for himself by quoting the beginning of Poetry as Insurgent Art.

I am signaling you through the flames.

The North Pole is not where it used to be.

Manifest Destiny is no longer manifest.

Civilization self-destructs.

Nemesis is knocking at the door.

What are poets for, in such an age? What is the use of poetry?

The state of the world calls out for poetry to save it. (A voice in the wilderness!)

If you would be a poet, create works capable of answering the challenge of apocalyptic times, even if this means sounding apocalyptic.

You are Whitman, you are Poe, you are Mark Twain, you are Emily Dickinson and Edna St. Vincent Millay, you are Neruda and Mayakovsky and Pasolini, you are an American or a non-American, you can conquer the conquerers with words.

If you would be a poet, write living newspapers. Be a reporter from outer space, filing dispatches to some supreme managing editor who believes in full disclosure and has a low tolerance for bullshit.

Ferlinghetti should be read as a subversive act:

The idea of poetry as an arm of class war disturbs the sleep of those who do not wish to be disturbed in the pursuit of happiness.

The poet by definition is the bearer of Eros and love and freedom and thus the natural-born non-violent enemy of any police state.

Read this for the sake of poetry, “the last lighthouse in rising seas.”

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