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Social Media: Amazon Affiliate Program Changes and A Fresh Crop of Social Media Links

Picture of a tortoiseshell cat.
The Amazon Affiliate Program: What’s Changed Recently

You may have heard that Amazon has changed its terms for its affiliate program. Here is the change.

“In addition, notwithstanding the advertising fee rates described on this page or anything to the contrary contained in this Operating Agreement, if we determine you are primarily promoting free Kindle eBooks (i.e., eBooks for which the customer purchase price is $0.00), YOU WILL NOT BE ELIGIBLE TO EARN ANY ADVERTISING FEES DURING ANY MONTH IN WHICH YOU MEET THE FOLLOWING CONDITIONS:
(a) 20,000 or more free Kindle eBooks are ordered and downloaded during Sessions attributed to your Special Links; and
(b) At least 80% of all Kindle eBooks ordered and downloaded during Sessions attributed to your Special Links are free Kindle eBooks.”

This affects people who rely on posting free books as part of their business model. The reason you’d drive traffic to free books is because Amazon’s rates change depending on the total number of books sold.

For example, let’s say I sell some books for Amazon by blogging about a book and pointing to Amazon with an affiliate link, a specially constructed URL that points to the book on Amazon. I get a very small percentage of each sale. That percentage can differ according to what merchandise it is, but it also differs according to how many items I’ve sold that month if it falls in the “General Product” category.

So let’s say I do that. Perhaps I mention that I often use Samuel R. Delany’s wonderful About Writing in teaching. Over the course of a month, three people buy the book (in my experience this is an optimistic estimate. Let’s say that’s all the traffic I drive this month. Because I’ve only sold 3, my percentage is 4%.

But let’s say I also blogged about a bunch of free stuff and people bought books through the same sort of affiliate link. Let’s say I am incredibly diligent about this and sell 628 free books. That 628+3 moves me into the 8% tier – double that original 4%.

Which can start to add up if you’re making some secondary sales, where folks are ordering not the book you linked to, but still poking around on Amazon and buying other things.

So that, in a nutshell, is the Amazon change. If it’s all goobledygook to you, you probably are not one of the people that need to worry about it. And what does that have to do with social media? The answer is that social media shares are how some affiliates drive traffic.

The best of links recently saved to use in my Building an Online Presence for Writers and Blogging and Social Networking 101 classes:
You can follow all my social media links on Delicious.

Pinterest is a social network I’m still find a lot of reasons to like. I use it to provide a regularly changing source of visual interest for this blog as well as to organize some of my blog posts like posts on writing or posts on social networking.

A study on what increases Twitter followers. No surprise here: positivity and informational content.

How to use a press release to increase your online visibility.

Online book discovery is something market-minded writers need to pay attention to. Here’s why it’s currently not working well.

Obscurity: A Better Way to Think About Your Data than “Privacy.” An interesting piece by Woodrow Hartzog and Evan Selinger about online life and privacy concerns.

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"(On the writing F&SF workshop) Wanted to crow and say thanks: the first story I wrote after taking your class was my very first sale. Coincidence? nah….thanks so much."

~K. Richardson

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WIP: Doctor Fantastik

(from the current story in progress, which is set in Tabat)

“This craze for exorcisms is a harmful fad,” Dr. Fantastik said to the man at his left. His tone was severe in a way that seemed at odds with the addressed man’s mien, for the lefthand man was wholely engaged in his newspaper, turning over the yellow sheets with an attention utterly untouched by Dr. Fantastik’s presence.

“A harmful fad!” Doctor Fantastik said, a trifle louder, and this time the man looked up, then left and right, as though trying to determine who the Doctor might be speaking to. Seeing an empty seat to his left and the Doctor to his right, he raised his eyebrows in a gently interrogatory fashion.

The Doctor nodded, and continued speaking as though the question of who his interlocutor was had never been in question. “It is a result of inflammatory and showy performers, whose “patients” are often accomplices and actors.”

This time the man outright shrugged. His attention dropped back to his newspaper, whose headline read (something clever to come).

Doctor Fantastik considered him. The Doctor himself was dressed in an out of heels velvet coat, of a style popular a decade or so ago. Although in neat repair, the hems were worn and shabby, and a darn spidered its way up one side. He wore ivory-framed spectacles that glinted in the tavern’s light. Like his vestments, his hair was neatly kept but had seen better days. Spots of wear shone on his scalp, uncloaked by the wisps of white hair that remained.

He seemed about to speak when his attention was caught by a young woman entering. He watched as she paused to cast an appraising glance over the clientele, which was sparse for an afternoon in Tabat, when most took to tea-shops and taverns to drink the spiced fish-tea that was the city’s favorite drink. Doctor Fantastik was not himself drinking such a thing; rather a mug of lemon and water sat before him as she picked her way across the uneven planking of the floor to sit down on his right side.

The newspaper man at first barely spared her a glance, but then he took her in more fully and began stealing admiring looks. She was worthy of such, her skin as fashionably pale as that of any upper-class maiden, her hair immaculate and well-brushed, shining as it fell over her slightly antiquated but quality silk clothes. Her doe-soft eyes were dark and lustrous, but they did not return the newspaper reader’s glance, but rather remained fixed upon Doctor Fantastik.

Enjoy this sample of Cat’s writing and want more of it on a weekly basis, along with insights into process, recipes, photos of Taco Cat, chances to ask Cat (or Taco) questions, discounts on and news of new classes, and more? Support her on Patreon.

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Teaser From Another Unfinished Steampunk Story

Photo of a Glasgow train engine, accompanying a steampunk short story snippet from speculative fiction writer Cat Rambo.
If you're interested in my steampunk stories, you might start with "Clockwork Fairies," which originally appeared on Tor.com
I’ve been writing a lot in a steampunk world lately; this is the fourth story set in this world. The passengers are headed to Seattle, but a version much grimier and war-ridden than our own. The Civil War is three years over; another war, over a substance called phlogiston, has arisen.

Jemina noticed the Very Small Person the moment she entered the train.The child paused in the doorway to survey the car before glancing down at her ticket and then at the other half of the hard wooden bench, high-backed, its shellac peeling, that Jemina sat on. Jemina tucked the macrame bag beside her in with her elbow.

The child was one of the last on, which was why Jemina had been hoping against hope to have the bench to herself, at least all the two day trip to Kansas city. The train began to roll forward, a hoot of steam from the engine, a bell clang from the caboose at the back of the train, the rumble underfoot making the little girl pick her way with extra caution, balancing the small black suitcase in one hand against the pillowy cloth bag in the other.

She arrived mid-car beside Jemina and nodded at her as she struggled briefly to hoist her suitcase up before the elderly man across the man did it for her. She plumped the cloth bag in the corner between sidearm and back and sat down with a little noise of delight as she looked around. Catching herself at the noise, she blushed, fixed her gaze sternly forward as she folded her hands in her lap, and peeped at Jemina sidelong.

Jemina tried to imagine how she might appear. She knew herself thin but nicely dressed and pale-skinned. The lace at her throat was Bruges, the cross around her neck gold. She looked like a school-teacher, she imagined, and not a particularly nice one. She felt her lips thin further at the thought.

The child, interpreting the flattening of Jemina’s mouth for disapproval, fished in her bag and took out a small blackbound Bible. She began to read.

“Oh, it’s all right,” Jemina said. Her boldness surprised her, but this was a child, after all. “I’m Jemina Iarainn and I’m a scientist, headed to work at the War Institute in Seattle. Who are you are where are you going?”

The smile bestowed on her could have lit a room. The Bible slid back into the bag. “Oh thank goodness! I’m Laurel Finch and this is my very first train ride ever, up to Seattle too, and I was hoping I’d have an agreeable companion on my voyage.”

She stumbled a little over the solemnity in the last words. Jemina said, “Trips are much, much nicer with someone to talk to. Where are you going in Seattle? To visit relatives?”

“To the Soldiers’ Orphans’ Home there,” Laurel said, and her mouth drooped before she summoned her smile again. “I’ve been staying with my uncle for the last three years but he is traveling to China as an ambassador. It’s all right, he’ll come back for me, but in the meantime I’m to live there for a few years.”

“Seattle is very nice,” Jemina said. Her mind raced along the years before this child, living among orphans with no chance of adoption herself. Bleak, as bleak as any of Jemina’s childhood years. “You will meet Princess Angeline, Chief Seattle’s daughter. She lives down near the market and is a real Indian princess.”
“Do you know Seattle well?”

Jemina shook her head, then nodded. “My twin sister is out there already and she has been writing me long letters.”

“Is she also a scientist?”

“She writes for the newspaper.”

“Oh! Like Nellie Bly!” Laurel clapped her hands and Jemina sighed internally. A daredevil reporter was more exciting than a scientist, but she was the one constructing giant killing war machines, after all, even though she was not at liberty to talk about any of that.

...

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