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Five Ways to Increase Your Blog Readership

Image of a birdbath in the shape of a cat with a scuba mask.
Remember to include a picture with your blog posts, preferably an entertaining or otherwise memorable one. For one thing, posts can't be pinned on Pinterest unless there is an image.
Those of us living a solitary writing life can sometimes get a little too addicted to Google Analytics. It’s a validation to us if people are reading our blog — and comments are like gold. I freely admit I poke at mine from time to time, trying to figure out what drives numbers up. So here’s five things I’ve noticed that do:

  1. Repeat yourself a little. It’s okay to tweet about the same blog post more than once, but space it out so you know you’re reaching a different group. Not only do I repeat announcements of blog posts, I sometimes go back and remind people about old posts that were particularly noteworthy, like my Pink Hair Manifesto or Three Strategies for Snaring the Senses. Similarly on Sundays, lately I’ve been posting a recap of that week’s activity.
  2. Post or tweet outside your time zone. Apps like Buffer or Hootsuite allow you to queue up posts in advance. I have mine set up to tweet several times during the night because I know that’s a different group accessing my Twitter stream than the ones showing up when I first get online in the morning.
  3. Be responsive. Remember that social media’s a conversation, not a soapbox. “But Cat,” you’re saying, “what about the point just above, where you told me to use some canned tweets?” You don’t always have to respond immediately. But do at some point.
  4. Think hard about titles. Some titles are attention grabbers. Intrigue your reader or tell them why they need to read your piece. For example, one of my most popular posts, which still gets a lot of hits, is Popping Pimples on Paragraphs.
  5. Be consistent. I’ve started using the scheduling function on WordPress to make sure something goes up every day, and if I feel the urge to blog, well then, cool beans, it’s a two (maybe even three) post day, and that’s fine too. A consistent post schedule gives people a reason to visit your blog on a consistent basis.

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"(On the writing F&SF workshop) Wanted to crow and say thanks: the first story I wrote after taking your class was my very first sale. Coincidence? nah….thanks so much."

~K. Richardson

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Documents of Tabat: An Instructive and Useful Listing of the Chal Shops of Tabat
What are the documents of Tabat? In an early version of the book, I had a number of interstitial pieces, each a document produced by the city: playbills, advertisements, guide book entries. They had to be cut but I kept them for this purpose. I'll release them at the end of April in e-book form; careful readers will find clues to some aspects of Beasts of Tabat in them. -Cat
What are the documents of Tabat? In an early version of the book, I had a number of interstitial pieces, each a document produced by the city: playbills, advertisements, guide book entries. They had to be cut but I kept them for this purpose. I’ll release them at the end of April in e-book form; careful readers will find clues to some aspects of Beasts of Tabat in them. -Cat

An Instructive and Informative Listing of the Chal Shops of Tabat, being Pamphlet #4 of the second series of “A Visitor’s Guide to Tabat”, Spinner Press, author unknown.

While in Tabat, the visitor will want to try the drink it’s famous for: chal, salty fish and seaweed mixed with strong black tea in what is admittedly an acquired taste. The abundance of such establishments supplies the city dwellers with places to exchange thoughts and news. Many chal houses pride themselves on the antiquity of their brews, which may be years, decades, or in at least one case, centuries old.

Located at the edge of Salt and the Serpentine, the Dancing Cup hosts students from the nearby College of Mages. Go here to catch a glimpse of them showing off new spells and minor magics, particularly in the open air of the back courtyard. Their house chal is over a hundred years old, but they offer many variants, including cider and other fruit drinks. Open all hours.

Two chal shops near Tabat’s Arena are renowned: the Blade’s Savor and Berto’s. The fierce rivalry between the two often leads to free chal for customers willing to switch allegiance. Both shops frequently sponsor gladiators, many of which can be found drinking in one or the other. Bella Kanto and the majority of the Brides of Steel school can be found in Berto’s. These are the only shops you’ll find open during Tabat’s Games. Open all hours.

The Salty Purse, situated a block from the docks on Trade Way, claims a chal of over 200 years provenance, and serves only that, along with ship’s hardbread, doing a hearty business in the former, if not the latter. Open all hours.

In Tabat’s small theater district, actors and wealthy theatergoers favor the Fuchsia and Heron. The most expensive shop in the city, it subsidizes actors’ tabs and even pays a few to patronize it, ensuring a steady flow of Tabat’s most glittering figures. Open from the last afternoon bell till the last night bell only.

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Love the world of Tabat and want to spend longer in it? Check out Hearts of Tabat, the latest Tabat novel! Or get sneak peeks, behind the scenes looks, snippets of work in progres, and more via Cat’s Patreon.

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Class Notes From Writing Fantasy and Science Fiction

View of a Japanese Garden
Images speak differently than words. They speak in color and shapes, smells and movements that our writing can only hope to approximate.
We’re coming up on the end of the Writing Fantasy & Science Fiction class I teach at Bellevue College. Tonight’s the next to last session. In earlier sessions we’ve talked about the writing process, story parts and mechanics, delivering information, characters, description, and worldbuilding. A number of past blog posts have come out of those classes: 5 Things to Do in Your First 3 Paragraphs, Active Verbs, Foreshadowing and Establishing Conflict, Plotting and Re-plotting Stories, Three Strategies for Snaring the Senses, Three Things that End a Story Well, Using Random Tools Like Stumbleupon For Rewriting, and Why Titles Matter.

Here’s what we’re covering in this session and the next:

Tonight (Rewriting, Revising, and Polishing)

  • The difference between rewriting, revising, and polishing
  • Rewriting – ways to do it
  • Revising – things to look for
  • Polishing
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  • Placement of sentences
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  • Titles
  • Quoting song lyrics
  • Collaboration

Next Week (Publishing & Career Stuff)

  • Markets: researching them, submitting to them, querying them, foreign markets, reprints, audio.
  • Submissions: how to, tracking them, etiquette, types (flash to novel)
  • Agents: researching and querying them
  • Conventions: why go, what to do to make the most of them, top cons
  • Workshops: why do (or not), how to make the most of them, top ones
  • Blogging & websites: why, BRIEF discussion of mechanics
  • Publications to follow
  • Networking
  • SFWA and other professional organizations
  • Writing groups
  • Resources
  • Keeping yourself motivated

So here’s my question. I’ll be glancing back at this list when thinking about future blog posts and drawing from it as well as from what I’m experiencing in my own writing. What would -you- like to see?

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